Kay Jewellers
Agency / Publicis / Digital Art Direction
While working with the Signet team at Publicis, I led social creative for Signet’s largest banner, KAY Jewelers. Working closely with the Senior Copywriter and Motion Designer, our goal was to amplify the brand’s personality while continuing to generate fresh, modern, and engaging content. These assets were delivered on a monthly schedule and aligned with seasonal campaigns.
The layouts created formed a catalogue of campaign-ready concepts that were templated and reused in future projects. Files were prepared in a range of formats to make them accessible to designers of all experience levels.
Pinterest Collage
Static Carousels
